
Welcome to Digital Gravity by Orbit Marketing
Welcome back to Digital Gravity 🪐
Every Friday, we share strategies to help you level up your sales, marketing, and lead gen.
This week, Katie shares practical takeaways from ‘finally’ investing 9 hours into watching the Lord of the Rings movies.
Enjoy 👇
🧌🧌 I ❤️ Frodo 🧌🧌
Hello 2026!!
After months of begging, my boyfriend finally convinced me to sit down and watch the entirety of The Lord of the Rings with him.
I knew the gist of the films and books, and I knew I’d probably like it if I gave it a chance…but the idea of sitting down for three hours three times made me want to blow up.
For years, I was firm in my belief that a good movie does not need to exceed a fresh and clean 90 minutes.
I think a lot of people would have agreed with me on that. Especially now with all the short-form content around, how is anything longer than an hour and a half supposed to keep a viewer’s attention?
Also, 3 hours is like one-fourth of my waking day… It’s a big commitment!
But I did it. I sat down last Monday and pressed play.
And… oh my god.
How did I go my whole life without watching this trilogy?
It was beautiful - storywise and visually.
The amount of attention to detail was awe-inspiring.
There were these grand shots of the landscape that were jaw-dropping.
Close-up frames of small objects, composed with extreme weight.
And don’t even get me started on the perspective shots that made all the hobbits look small compared to everyone else! I am still racking my brain on how Peter Jackson did all that!

The three hours went by in a blink.
I was so wrapped up in everything. It was all so iconic.
It’s been a week, and I’m still thinking about it. I just ordered the books to read.
The whole exchange made me think about the lengths people will go to for good content.
Like I really sat down for 9 total hours and agreed to have another LOTR marathon in a few months to watch the extended cut versions (an hour longer each film).
I think that itself answers the question that B2B companies, thought leaders, and brands often ask when they consider posting consistent LinkedIn posts or weekly newsletters:
“Who’s going to sit down and read my content each week? Who has the time?”
When shown true, informative, and unique posts/media, audiences will sit down and listen.
Engaging content, like newsletters with industry deep dives, tips & tricks, personal stories, etc will keep people reading and wanting more.
They might be hesitant at first, like me.
But a good story is a good story.
If it’s worth the read, people will make the time.
–Katie

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