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Oliver Buchannon
Katie Conover

My love letter to earworms

Nov 21, 2025

•

5 min read

My love letter to earworms

When the best ads don’t feel like ads

Katie Conover
Catherine Shin
Louis Shulman
Katie Conover, +2
A brand to all, is a brand to none.

Nov 14, 2025

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4 min read

A brand to all, is a brand to none.

You can't please everyone.

Katie Conover
Louis Shulman
Katie Conover, +1
Enough nostalgia marketing, please

Oct 31, 2025

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4 min read

Enough nostalgia marketing, please

Stop selling me my childhood.

Maddie Kamradt
Katie Conover
Louis Shulman
Maddie Kamradt, +2
What's your brand being for Halloween?

Oct 24, 2025

•

5 min read

What's your brand being for Halloween?

Time to get silly with Halloween Holiday Marketing

Katie Conover
Louis Shulman
Katie Conover, +1
We Need to Talk.

Oct 17, 2025

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4 min read

We Need to Talk.

About brands catfishing me with fake subject lines.

Maddie Kamradt
Katie Conover
Louis Shulman
Maddie Kamradt, +2
45K likes on a LinkedIn post?

Oct 10, 2025

•

5 min read

45K likes on a LinkedIn post?

I didn’t know that was even possible.

Katie Conover
Louis Shulman
Katie Conover, +1
Is this the best you can do?

Oct 3, 2025

•

5 min read

Is this the best you can do?

The Ads for Advertising Week 2025 are... weird.

Katie Conover
Louis Shulman
Katie Conover, +1
Consistent ads vs. incessant ads

Sep 26, 2025

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5 min read

Consistent ads vs. incessant ads

If I see this ad one more time, I am going to lose it.

Katie Conover
Louis Shulman
Katie Conover, +1
MAKE IT BIG, somewhere small!

Sep 19, 2025

•

5 min read

MAKE IT BIG, somewhere small!

Mainstream podcasts are overrated.

Katie Conover
Louis Shulman
Katie Conover, +1
An 'Instant' Classic

Sep 12, 2025

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6 min read

An 'Instant' Classic

What's the story on my beloved, beautiful Instant Pot?

Katie Conover
Louis Shulman
Katie Conover, +1
Why Do It?

Sep 5, 2025

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5 min read

Why Do It?

The new Nike campaign isn't just a question for athletes.

Katie Conover
Louis Shulman
Katie Conover, +1
Be Blunt.

Aug 29, 2025

•

5 min read

Be Blunt.

Mike Cessario from Liquid Death tells it like it is and you should too.

Katie Conover
Louis Shulman
Katie Conover, +1
Listening to my best friends (the YouTubers I’ve never met)

Aug 22, 2025

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5 min read

Listening to my best friends (the YouTubers I’ve never met)

Niche Influencer Endorsements >>> Big Celebrity Partnerships

Katie Conover
Louis Shulman
Katie Conover, +1
Notify the people...

Aug 15, 2025

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5 min read

Notify the people...

Do your customers have your notifications turned on?

Katie Conover
Louis Shulman
Katie Conover, +1
Should your brand join in on the joke?

Aug 8, 2025

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6 min read

Should your brand join in on the joke?

This is an A-B conversation. C your brand out of it. Unless...

Katie Conover
Louis Shulman
Katie Conover, +1
Who are the top dogs on LinkedIn?

Aug 1, 2025

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5 min read

Who are the top dogs on LinkedIn?

The usual suspects? Not entirely.

Katie Conover
Louis Shulman
Katie Conover, +1

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